We’re proud to announce our latest project—a beach kit made in collaboration with Print All Over Me and artist Erin O’Keefe. Conceived of as a ‘magazine you can wear to the beach’, the kit contains five unisex items: a t-shirt, five-panel cap, beach blanket, swim trunks and a convertible backpack/tote. Each item features either text or patterns (developed with O’Keefe) featured WAX’s Summer 2014 issue.
Buy the kit here
While each piece is designed to as a stand alone product, they combine to create a mini, beach-ready version of the magazine itself. The collaboration plays with the ideas of ‘immersing oneself’ in a text, the tactile experience of printed matter, branded experiences in natural settings and magazines as ubiquitous beach reads. Get yours before the summer’s end!
Check out Print All Over Me and buy the beach kit here!
